OUR STRATEGIC BUILDING BLOCKS
A critical part of Darden's foundation is our strategic framework, which
consists of four strategic imperatives and two strategic enablers. For the
past two years, we have featured one of the Company's strategic building
blocks in our annual report to shareholders. We began with Culinary and
Beverage Excellence, which highlighted our commitment to not only continually
improving and innovating in this critically important part of our business,
but also to redefining culinary and beverage excellence in casual dining.
Last year, we featured Service and Hospitality Excellence, underscoring
our fundamental recognition that the restaurant business is about creating
great experiences, not just great menu offerings. Our goal is to establish
and sustain the industry's very highest service and hospitality standards as
defined by casual dining guests. This year we focus on a third strategic
imperative, Leadership Excellence. To achieve our ultimate goal to be
the best in casual dining now and for generations we must have leaders
throughout the Company who inspire in their teams a great passion and
enthusiasm for people, restaurants and dining.
These strategic imperatives are joined by a fourth Brand Building Excellence
and all are supported by our strategic enablers diversity excellence and process
and technology excellence. And our entire strategic framework rests
on our core values Integrity and Fairness, Respect and Caring, Diversity,
Always Learning/Always Teaching, Being "of Service," Teamwork, and
Excellence. To learn more about our strategies and values, we encourage
you to visit www.darden.com. |
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